Decide what matters. Protect what matters.

Your phone knows what wants your attention. You decide what deserves it.

Decide does not judge every minute of screen time, and it does not tell you what should matter. It protects the periods you set aside — for work, for sleep, for the people around you, for whatever you chose — from the apps you chose to set aside.

How it works

1. 1

   Choose what matters

   Family, work, sleep, education, health, personal time, friends or faith. Show the ones that are yours and hide the rest.

2. 2

   Choose what can wait

   The apps and sites that should not interrupt. You pick them in Apple’s own picker; Decide can see how many you chose, never which ones.

3. 3

   Choose when it matters

   Set aside times — a weekly rhythm, an overnight, or just tonight — or decide in the moment. When one of those apps calls, Decide reminds you of your decision. You can always end it.

Your life is not our dataset.

Your selected apps, areas, times, protection state, and phone activity stay on your iPhone. Decide has no account, behavioral analytics, advertising, cloud activity profile, or AI service reading how you use your phone.

Everything in this diagram happens on your iPhone. Decide has nowhere else to send it.

Read the full privacy notice

Principles

• You decide

  Decide never tells you that you failed, and never tells you what should matter. It reminds you of a decision you already made.

• Private by architecture

  There is no account and no activity server. Decide contains no code that could send your choices anywhere.

• Yours to end

  Protection is a decision, not a lock. Ending it is always one deliberate step away — and Decide succeeds when you leave the app and return to your life.